A different side to Miditech's presence as a media powerhouse is the Corporate films division – catering to clientele as varied as television channels, advertising agencies, corporate houses, various state governments etc.
From the launch of a joint venture of Avaya Global Solutions and Tata Telecom Ltd. to Glaxo-Smithkline's efforts to revamp its brand presence in India, Miditech's corporate films have helped create a buzz amongst the client's target audience.
In the automobile sector, a series of vignettes and corporate films for clients like Maruti, Hyundai, Lancer, HP Turbo Jet and the special Smooth Ride series helped create a better market presence for the cars, bikes and the products featured. Miditech's experience in travel and culture made it a prime choice for features on tourism for states like Karnataka and Kerala.
Miditech strives to understand the essence of the client's vision, thoroughly research the client and the markets they cater to - in order to present a consistent view of the client's competencies. A structure is then presented to the client based on their inputs. After all the elements are in- sync, Miditech goes about the business of making the film.